Projects

The fashion industry has been heavily influenced by traditional methods of work and operations, where product development has been one of the most time-consuming, costly and environ...

This study investigates how CLO3D and body scanning can be integrated to streamline product development in the fashion industry, using Eton shirts as a field study.

This study investigates the potential of virtual fitting rooms, enabled by technologies such as CLO and 3D body scanning, to transform the fashion industry.

Can an eye tracking study follow a customer journey from an external platform to purchase, to understand how it can optimize the conversion rate?

Eye tracking-study about customer behaviour online; An eye for the right size

Developing a self-directed learning module for beginners in Clo3D, Empowering self-directed learning- Clo3D.

The impact of mobile vs desktop platforms on visual attention and user engagement in online fashion retail – an eye tracking analysis.

Marketing of sustainable fashion and textile events. "Driving Sustainable Fashion Forward: Innovation, Education, and Marketing for a Greener Future".

Understanding consumer responses to sustainability certifications through eye-tracking. Did you see the sustainability certification?

Consumer perspectives and engagement insights. ''Fashion Of Tomorrow'' - A sustainable approach.

Understand how store design, information and packaging design affect consumers’ ability to find the right product and size in the tights collection.

Approaches to developing a self-learning module for CLO3D.