Problem i samband med köp
Start date: 2010-01-28
End date: 2010-06-30
Mapping of how consumers act when there are problems and disagreements related to purchases. Where do consumers search for information and to whom do they turn for advice on how to act? The study is based on a websurvey.
Project Leader
Karin M Ekström
Professor
033-435 4516
Head of Research
Karin M Ekström
Professor
033-435 4516